• About Scott M. Graffius,
• How to Cite This Article,
• and more.

• His first book, Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions (ISBN-13: 9781533370242), received 17 awards.
• His second book is Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change (ISBN-13: 9781072447962). BookAuthority named it one of the best Scrum books of all time.

• Adobe,
• American Management Association,
• Amsterdam Public Health Research Institute,
• Bayer,
• BMC Software,
• Boston University,
• Broadcom,
• Cisco,
• Coburg University of Applied Sciences and Arts Germany,
• Computer Weekly,
• Constructor University Germany,
• Data Governance Success,
• Deimos Aerospace,
• DevOps Institute,
• EU's European Commission,
• Ford Motor Company,
• GoDaddy,
• Harvard Medical School,
• Hasso Plattner Institute Germany,
• IEEE,
• Innovation Project Management,
• Johns Hopkins University,
• Journal of Neurosurgery,
• Lam Research (Semiconductors),
• Leadership Worthy,
• Life Sciences Trainers and Educators Network,
• London South Bank University,
• Microsoft,
• NASSCOM,
• National Academy of Sciences,
• New Zealand Government,
• Oracle,
• Pinterest Inc.,
• Project Management Institute,
• Mary Raum (Professor of National Security Affairs, United States Naval War College),
• SANS Institute,
• SBG Neumark Germany,
• Singapore Institute of Technology,
• Torrens University Australia,
• TBS Switzerland,
• Tufts University,
• UC San Diego,
• UK Sports Institute,
• University of Galway Ireland,
• US Department of Energy,
• US National Park Service,
• US Tennis Association,
• Veleučilište u Rijeci Croatia,
• Verizon,
• Virginia Tech,
• Warsaw University of Technology,
• Wrike,
• Yale University,
• and many others.

• Certified SAFe 6 Agilist (SA),
• Certified Scrum Professional - ScrumMaster (CSP-SM),
• Certified Scrum Professional - Product Owner (CSP-PO),
• Certified ScrumMaster (CSM),
• Certified Scrum Product Owner (CSPO),
• Project Management Professional (PMP),
• Lean Six Sigma Green Belt (LSSGB), and
• IT Service Management Foundation (ITIL).

• Implement and use the most popular agile framework―Scrum;
• Deliver products in short cycles with rapid adaptation to change, fast time-to-market, and continuous improvement; and
• Support innovation and drive competitive advantage.

• 🇦🇺 Australia
• 🇦🇹 Austria
• 🇧🇪 Belgium
• 🇧🇷 Brazil
• 🇨🇦 Canada
• 🇨🇿 Czech Republic
• 🇩🇰 Denmark
• 🇫🇮 Finland
• 🇫🇷 France
• 🇩🇪 Germany
• 🇬🇷 Greece
• 🇭🇺 Hungary
• 🇮🇳 India
• 🇮🇪 Ireland
• 🇮🇱 Israel
• 🇮🇹 Italy
• 🇯🇵 Japan
• 🇱🇺 Luxembourg
• 🇲🇽 Mexico
• 🇳🇱 Netherlands
• 🇳🇿 New Zealand
• 🇳🇴 Norway
• 🇪🇸 Spain
• 🇸🇪 Sweden
• 🇨🇭 Switzerland
• 🇦🇪 UAE
• 🇬🇧 United Kingdom
• 🇺🇸 United States
• 🌏 More countries

• 🇦🇺 Australia
• 🇦🇹 Austria
• 🇧🇷 Brazil
• 🇨🇦 Canada
• 🇨🇿 Czech Republic
• 🇩🇰 Denmark
• 🇫🇮 Finland
• 🇫🇷 France
• 🇩🇪 Germany
• 🇬🇷 Greece
• 🇮🇳 India
• 🇮🇪 Ireland
• 🇯🇵 Japan
• 🇱🇺 Luxembourg
• 🇲🇽 Mexico
• 🇳🇱 Netherlands
• 🇳🇿 New Zealand
• 🇪🇸 Spain
• 🇸🇪 Sweden
• 🇨🇭 Switzerland
• 🇦🇪 United Arab Emirates
• 🇬🇧 United Kingdom
• 🇺🇸 United States
• 🌏 More countries

Tags: Scott M. Graffius • @ScottGraffius • #AgilePlanning • #AgileTeams • #CleanAgile • #CleanAgileBook • #CoachingAgileTeams • #DriveBook • #Lean • #ProductOwner • 978-0135974445 • 978-0321150783 • 978-1119931249 • 978-1491904909 • 979-8212930895 • 979-8888650370 • Lyssa Adkins • B0D6XFL73D • Agile • Jim Highsmith • Lean • Mary Poppendieck • Agile Teams • B002HMJYAG • B0032COUMC • B003QP47YG • B004P1JDJO • B004X1D3TC • B00HEL13HW • B00NF07FHS • B07XTL99JQ • B08QTX31HV • B08TZGKKF2 • B08X7FWCZM • B0BN4SQCW5 • Mike Cohn • Scrum • Agile Project Manager • Agile Coach • 978-1594488849 • 978-9123682348 • #UserStories • #SoftwareDevelopment • #ScrumMaster • User Stories • #Scrum • Your 2025 Definitive Guide to Top Agile Books • Your 2025 Agile Book Essentials • Tom Poppendieck • Top Recommended Reads on Agile • 2025's Premier Agile Book List • #InnovationProjectManagementBook • #InnovationProjectManagement • ScrumMaster • Esther Derby • #AgileSoftwareDevelopmentBook • Essential Agile Books • Harold Kerzner • Diana Larsen • David Horowitz • Daniel H. Pink • Jeff Patton • Key Agile Reads • Scrum Master • 978-0131479418 • Best of the Best: Agile Books for 2025 • 978-0321637703 • 978-0321658395 • 978-0135781869 • #AgileSoftwareDevelopment • #AgileScrumGuide • #AgileRetrospectives • #AgileProjectManager • Must-Read Books on Agile • Software Development • Product Owner • Robert C. Martin • The Ultimate Agile Book Collection for 2025 • The 2025 Guide to the Best in Agile Literature • Agile Project Management • Agile mastery is a journey • Agile Book Picks You Need • #AgileProjectManagementBook • #AgileProjectManagement • Coaching Agile Teams: A Companion for Scrum Masters, Agile Coaches, and Project Managers in Transition by Lyssa Adkins • Clean Agile: Back to Basics by Robert C. Martin • Lean Software Development: An Agile Toolkit by Mary Poppendieck and Tom Poppendieck • User Story Mapping: Discover the Whole Story, Build the Right Product by Jeff Patton • Innovation Project Management: Methods, Case Studies, and Tools for Managing Innovation Projects (Second Edition) by Harold Kerzner • Drive: The Surprising Truth About What Motivates Us by Daniel H. Pink • Agile Software Development: Principles, Patterns, and Practices by Robert C. Martin • Agile Retrospectives: A Practical Guide for Catalyzing Team Learning and Improvement (Second Edition) by Esther Derby, Diana Larsen, and David Horowitz • Agile Project Management: Creating Innovative Products (Second Edition) by Jim Highsmith • Agile Estimating and Planning by Mike Cohn • #AgileEstimatingAndPlanning • #AgileEstimating • #Agile • #AgileCoach • @AgileScrumGuide

• Values include respect, courage, focus, openness, and commitment.
• Principles include collaboration, technical excellence, transparency, continuous improvement, simplicity, fast and frequent delivery, and high satisfaction.
• Focus areas include company; division or segment; product or service; tribe, squad, or team; and individuals.
• Tools include data collection, visualization, best techniques, feedback, and agile process tools.
• Activities include coaching, teaching, facilitating, and mentoring.

• Respect: Valuing diverse perspectives and contributions.
• Courage: The ability to speak up, challenge the status quo, and do the right thing.
• Focus: Maintaining a clear vision and prioritizing work that delivers the most value.
• Openness: Candid about the work and its challenges.
• Commitment: Dedication to the team/department/company and its goals.

• Collaboration: Working together towards shared objectives.
• Technical excellence: Delivering high-quality work that is maintainable and scalable.
• Transparency: Fostering open communication and information sharing.
• Continuous improvement: A commitment and practice to constantly learn and evolve.
• Simplicity: Doing the least amount of work needed to achieve the objective or outcome.
• Fast and frequent delivery: Agile’s iterative and short-cycle incremental approach results in the rapid and frequent delivery of working products and services.
• High satisfaction: Delivering product and service features and functionality that offer value to the customer/user fosters and supports their satisfaction as well as the satisfaction of those doing the work.

• Company-wide strategy alignment: Agile Coaches ensure that team initiatives are aligned with broader company goals and objectives. They help bridge the gap between individual teams and the larger organization, fostering a unified approach to achieving business objectives.
• Division/segment/departmental performance: Agile principles can be applied across different departments within an organization. Agile Coaches can help technology and non-technology areas adopt Agile practices, leading to increased efficiency and improved collaboration across the company.
• The product or service itself: Understanding the product vision, roadmap, and user needs is crucial. Agile Coaches help teams prioritize features, delineate work into manageable user stories/requirements, and ensure the product delivers value to the customer.
• Tribe/squad/team dynamics: Building strong, self-organizing teams is essential for Agile success. Agile Coaches help foster collaboration, communication, and psychological safety within groups (which may be called tribes, squads, or teams), encouraging them to work effectively towards shared goals.
• Growth of individuals: Agile Coaches support the professional development of individuals. This could involve providing coaching on specific skills, identifying training opportunities, and encouraging knowledge sharing within the team.

• Data Collection and Analysis: Data-driven decision-making is crucial. Agile Coaches encourage teams to collect data on various metrics, such as velocity, cycle time, and defect rates. They then help teams analyze this data to identify areas for improvement and continuously refine their Agile practices.
• Visualization tools: Kanban boards, burndown charts, information radiators, and other visual tools provide beneficial views on the status of work.
• Best Techniques: There's a vast array of Agile techniques. Agile Coaches help teams select the most appropriate techniques for their specific context. This could involve introducing techniques like pair programming, test-driven development, or user story mapping.
• Feedback: Agile Coaches emphasize the importance of regular constructive feedback. They encourage team members to provide feedback to each other, as well as actively seek feedback from stakeholders throughout the development process.
• Agile process: Agile Coaches are skilled facilitators who can help with Agile processes such as Agile events/ceremonies. Examples include Sprint Planning, Daily Stand-Up Meetings, Sprint Review, and the Sprint Retrospective.

• Coaching: Partnering with others in a process that helps them develop personally and professionally. This typically involves leveraging a wide array of knowledge and skills (such as technical expertise, business/product development/innovation expertise, organizational development/change management expertise, and more).
• Teaching: Instructing others in specific knowledge and skills.
• Facilitating: Guiding others through processes to help them arrive at solutions and formulate decisions.
• Mentoring: Sharing knowledge and skills with others to foster their personal and professional growth.

• Facilitating Open Communication: Agile practices rely on open communication and information sharing across all levels of the organization. Agile Coaches encourage open dialogue, helping to break down silos and fostering a culture of transparency.
• Empowering Teams: Agile Coaches empower teams to make decisions, take ownership of their work, and hold themselves accountable for results. This supports the development of effective self-organizing/self-managing teams.
• Managing Resistance to Change: Transitioning to Agile can be challenging. Agile Coaches serve as change agents, helping to manage resistance through clear communication, addressing concerns, and highlighting the benefits of Agile adoption.
• Building a Culture of Continuous Improvement: Agile Coaches instill a culture of continuous improvement. It involves encouraging experimentation, the practice of inspect and learn, and more.

• References/sources,
• How to cite this article,
• Permission request information,
• About Scott M. Graffius,
• About Agile Scrum,
• About Agile Transformation,
• and more.

1. Adkins, Lyssa (2010). Coaching Agile Teams: A Companion for ScrumMasters, Agile Coaches, and Project Managers in Transition. Upper Saddle River, New Jersey: Addison-Wesley Professional.
2. Agile Alliance (2022, March). Code of Ethical Conduct for Agile Coaching (Version 2.0). Available at: https://www.agilealliance.org/agile-coaching-code-of-ethical-conduct/.
3. CFO South Africa (2021, August 19). Agile Leadership Unlocked [Video]. Available at: https://www.youtube.com/watch?v=FJZiitw5tHo&t=359s.
4. Dikert, K.; Paasivaara, M.; and Lassenius, C. (2016). Challenges and Success Factors for Large-Scale Agile Transformations: A Systematic Literature Review. Journal of Systems and Software, 119: 87-108.
5. Exceptional Agility (2023, April 13). Scott M. Graffius Presenting "The Science of High-Performance Teams" at DevOps Institute Conference. Available at: https://exceptionalagility.com/blog/files/doi-conf.html.
6. Ganesh, N.; and Thangasamy, S. (2012). Lessons Learned in Transforming from Traditional to Agile Development. Journal of Computer Science, 8 (3): 389-392.
7. Graffius, Scott M. (2016). Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions. North Charleston, SC: CreateSpace.
8. Graffius, Scott M. (2018, October 18). Agile Scrum Helps Innovators, Disruptors, and Entrepreneurs Develop and Deliver Products at Astounding Speed Which Drives Competitive Advantage [Presentation]. Talk delivered at Techstars Startup Week Conference. DOI: 10.13140/RG.2.2.25009.12647.
9. Graffius, Scott M. (2019). Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change. Scotts Valley, CA: CreateSpace.
10. Graffius, Scott M. (2020). Definition of Agile Culture. Available at: https://www.scottgraffius.com/blog/files/agile-culture.html. DOI: 10.13140/RG.2.2.11170.35521.
11. Graffius, Scott M. (2021, February 20). But First, the Team! [Presentation]. Talk delivered at the Brno, Czech Republic DevConf.CZ 2021 Conference. DOI: 10.13140/RG.2.2.29016.72964.
12. Graffius, Scott M. (2021, June 21). DevOps and Team Leadership [Workshop]. Session at private event in Las Vegas, NV. DOI: 10.13140/RG.2.2.15380.22401.
13. Graffius, Scott M. (2021, May 13). But First, the Team! [Presentation]. Lecture delivered at DevOps Pro Europe 2021 Conference. Based and simulcast live from Vilnius, Lithuania. DOI: 10.13140/RG.2.2.30524.36481.
14. Graffius, Scott M. (2021, November 8). Bruce Tuckman’s Model (Forming, Storming, Norming, Performing, and Adjourning) is Highly Relevant and Beneficial, But It Doesn’t Please Everyone. Available at: https://scottgraffius.com/blog/files/jobs.html.
15. Graffius, Scott M. (2021, October 5). Navigate the Phases of Team Development with Speed and Agility for Happier and More Productive Teams [Presentation]. Talk delivered at the Institute of Electrical and Electronics Engineers IEEE Day 2021 Conference. DOI: 10.13140/RG.2.2.20055.19365.
16. Graffius, Scott M. (2021). Phases of Team Development. Los Angeles, CA: Scott M. Graffius. DOI: 10.13140/RG.2.2.22040.42246.
17. Graffius, Scott M. (2022, February 4). Team Development Tradecraft: A Source of Competitive Advantage [Workshop]. Session at private event in Adelaide, Australia. DOI: 10.13140/RG.2.2.14092.80002.
18. Graffius, Scott M. (2022, May 13). Want Happier and More Productive DevOps Teams? [Presentation]. Talk delivered at DevOpsDays Geneva, Switzerland 2022 Conference. DOI: 10.13140/RG.2.2.22252.85127.
19. Graffius, Scott M. (2023, April 26). The Science of High-Performance Teams [Presentation]. Talk delivered at the DevOps Institute’s SKILup Day 2023 Conference. DOI: 10.13140/RG.2.2.15888.28169.
20. Graffius, Scott M. (2023, July 15). Successful Video Game Development Teams Leverage an Extensive Range of Hard Skills and Soft Skills. Available at: https://scottgraffius.com/blog/files/gamedev.html. DOI: 10.13140/RG.2.2.31205.17124.
21. Graffius, Scott M. (2023, June 29). What Successful AI Teams Have in Common [Presentation]. Talk delivered at Conf42 Quantum Computing 2023 Conference. DOI: 10.13140/RG.2.2.29382.45120.
22. Graffius, Scott M. (2023, May 1). Fueling the Development of Innovative and Life-Changing AI Solutions [Presentation]. Talk delivered to an audience of Technology professionals (including Data Scientists, Machine Learning Engineers, Data Engineers, AI Researchers, Project Managers, Business Analysts, UX Designers, Software Developers, Cloud Architects, Data Privacy and Security Specialists, and others involved or interested in AI) at a private event in Mountain View, California, United States. DOI: 10.13140/RG.2.2.27956.73601.
23. Graffius, Scott M. (2023, October 13). The Science of High-Performance Game Development Teams [Presentation]. Talk delivered at the W Love Games International Video Game Development Conference 2023 - Helsinki, Finland. DOI: 10.13140/RG.2.2.28602.16326.
24. Graffius, Scott M. (2023). The Agile Coach: An Infographic (2023 Edition). Available at: https://agilescrumguide.com/blog/files/the-agile-coach-2023.html.
25. Graffius, Scott M. (2024, April 5). The Agile Coach: 2024 Edition. Available at: https://agilescrumguide.com/blog/files/tac-2024.html.
26. Graffius, Scott M. (2024, January 8). Scott M. Graffius’ Phases of Team Development: 2024 Update. Available at: https://scottgraffius.com/blog/files/teams-2024.html. DOI: 10.13140/RG.2.2.28629.40168.
27. Graffius, Scott M. (2024, May 21). What Successful AI Development Teams Have in Common. Talk at DevDays Europe 2024 Conference. DOI: 10.13140/RG.2.2.24313.07529.
28. Graffius, Scott M. (2024, May 3). Leverage Agile and AI to Innovate at the Speed of Light. Talk at private event in Dubai, UAE. DOI: 10.13140/RG.2.2.30790.48960.
29. Graffius, Scott M. (2024, November 18). Side-by-Side Comparison of Retrospectives and Hot Washes. Available at: https://scottgraffius.com/blog/files/retrospectives-and-hot-washes.html.
30. Graffius, Scott M. (2025, January 7). Scott M. Graffius’ Phases of Team Development: 2025 Update. Available at: https://scottgraffius.com/blog/files/phases-of-team-development-update-for-2025.html. DOI: 10.13140/RG.2.2.33705.30564.
31. Graffius, Scott M. (2025, January 23). Wild World of Team Dynamics: Forming, Storming, Norming, Performing and Adjourning | #Team #Teamwork. Video. Available at: https://www.youtube.com/watch?v=eE1HTarKqEw.
32. Graffius, Scott M. (2025, January 24). When Agile, AI, and Strategic Thinking Converge. Available at: https://scottgraffius.com/blog/files/when-agile-ai-and-strategic-thinking-converge.html. DOI: 10.13140/RG.2.2.22277.46565.
33. Kerzner, Harold (2022). Innovation Project Management: Methods, Case Studies, and Tools for Managing Innovation Projects (Second Edition). Hoboken, New Jersey: John Wiley & Sons, Inc.
34. Meadows, Donella H. (2008). Thinking in Systems: A Primer. White River Junction, Vermont: Chelsea Green Publishing.
35. Nelson, Ken; Ronka, David; Lang, Lesli; Korabek-Emerson, Liz; and White, Jim (2020). Designing & Leading Life-Changing Workshops: Creating the Conditions for Transformation in Your Groups, Trainings, and Retreats. Kittery Point, Maine: Cliffhouse Press.
36. Paulise, Luciana (2021, September 29). Why An Agile Coach Can Help Your Team Overcome The Great Resignation. Forbes. Available at: https://www.forbes.com/sites/lucianapaulise/2021/09/29/why-an-agile-coach-can-help-your-team-overcome-the-great-resignation/.
37. Scrum Alliance (n.d.). The Growing Impact of Agile Coaching: Notes from the Research Study on Agile Coaching from SINTEF. Available at: https://resources.scrumalliance.org/Article/growing-impact-agile-coaching.
38. Stanier, Michael Bungay (2016). The Coaching Habit: Say Less, Ask More & Change the Way You Lead Forever. Vancouver, British Columbia, Canada: Page Two. Order your book today.
39. Sureshchandra, K.; and Shrinivasavadhani, J. (2008). Moving from Waterfall to Agile. Proceedings from Agile, 2008: AGILE ’08 Conference. Toronto, Ontario, Canada.
40. Thompson, S.; and Cox, E. (2017). How Coaching is Used and Understood by Project Managers in organizations. Project Management Journal, 48 (5): 64-77.

• His first book, Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions (ISBN-13: 9781533370242), received 17 awards.
• His second book is Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change (ISBN-13: 9781072447962). BookAuthority named it one of the best Scrum books of all time.

• Adobe,
• American Management Association,
• Amsterdam Public Health Research Institute,
• Bayer,
• BMC Software,
• Boston University,
• Broadcom,
• Cisco,
• Coburg University of Applied Sciences and Arts Germany,
• Computer Weekly,
• Constructor University Germany,
• Data Governance Success,
• Deimos Aerospace,
• DevOps Institute,
• EU's European Commission,
• Ford Motor Company,
• GoDaddy,
• Harvard Medical School,
• Hasso Plattner Institute Germany,
• IEEE,
• Innovation Project Management,
• Johns Hopkins University,
• Journal of Neurosurgery,
• Lam Research (Semiconductors),
• Leadership Worthy,
• Life Sciences Trainers and Educators Network,
• London South Bank University,
• Microsoft,
• NASSCOM,
• National Academy of Sciences,
• New Zealand Government,
• Oracle,
• Pinterest Inc.,
• Project Management Institute,
• Mary Raum (Professor of National Security Affairs, United States Naval War College),
• SANS Institute,
• SBG Neumark Germany,
• Singapore Institute of Technology,
• Torrens University Australia,
• TBS Switzerland,
• Tufts University,
• UC San Diego,
• UK Sports Institute,
• University of Galway Ireland,
• US Department of Energy,
• US National Park Service,
• US Tennis Association,
• Veleučilište u Rijeci Croatia,
• Verizon,
• Virginia Tech,
• Warsaw University of Technology,
• Wrike,
• Yale University,
• and many others.

• Certified SAFe 6 Agilist (SA),
• Certified Scrum Professional - ScrumMaster (CSP-SM),
• Certified Scrum Professional - Product Owner (CSP-PO),
• Certified ScrumMaster (CSM),
• Certified Scrum Product Owner (CSPO),
• Project Management Professional (PMP),
• Lean Six Sigma Green Belt (LSSGB), and
• IT Service Management Foundation (ITIL).

• Implement and use the most popular agile framework―Scrum;
• Deliver products in short cycles with rapid adaptation to change, fast time-to-market, and continuous improvement; and
• Support innovation and drive competitive advantage.

• 🇦🇺 Australia
• 🇦🇹 Austria
• 🇧🇪 Belgium
• 🇧🇷 Brazil
• 🇨🇦 Canada
• 🇨🇿 Czech Republic
• 🇩🇰 Denmark
• 🇫🇮 Finland
• 🇫🇷 France
• 🇩🇪 Germany
• 🇬🇷 Greece
• 🇭🇺 Hungary
• 🇮🇳 India
• 🇮🇪 Ireland
• 🇮🇱 Israel
• 🇮🇹 Italy
• 🇯🇵 Japan
• 🇱🇺 Luxembourg
• 🇲🇽 Mexico
• 🇳🇱 Netherlands
• 🇳🇿 New Zealand
• 🇳🇴 Norway
• 🇪🇸 Spain
• 🇸🇪 Sweden
• 🇨🇭 Switzerland
• 🇦🇪 UAE
• 🇬🇧 United Kingdom
• 🇺🇸 United States
• 🌏 More countries

• 🇦🇺 Australia
• 🇦🇹 Austria
• 🇧🇷 Brazil
• 🇨🇦 Canada
• 🇨🇿 Czech Republic
• 🇩🇰 Denmark
• 🇫🇮 Finland
• 🇫🇷 France
• 🇩🇪 Germany
• 🇬🇷 Greece
• 🇮🇳 India
• 🇮🇪 Ireland
• 🇯🇵 Japan
• 🇱🇺 Luxembourg
• 🇲🇽 Mexico
• 🇳🇱 Netherlands
• 🇳🇿 New Zealand
• 🇪🇸 Spain
• 🇸🇪 Sweden
• 🇨🇭 Switzerland
• 🇦🇪 United Arab Emirates
• 🇬🇧 United Kingdom
• 🇺🇸 United States
• 🌏 More countries

Tags: The Agile Coach • Coaching Agile Teams • #Scrum • DOI: 10.13140/RG.2.2.24282.86725 • #TeamCollaboration • #SoftwareDevelopment • #ScrumMaster • #ScrumCoach • #ProjectManagement • #IterativeDevelopment • #IncrementalDelivery • #ContinuousImprovement • #BusinessSuccess • #BusinessAgility • #Agility • #AgileVisual • Agile Coach Visual • Agile Tools • #Agile • Scott M. Graffius • Agile Values • #AgileTools • #Technology • Agile Manifesto • #AgileTransformation • Agile Alliance • #AgileValues • Scrum Alliance • #AgileProjectManager • AgileProjectManagement • #AgilePrinciples • Agile Activities • #AgileLeadership • Agile Focus Areas • Agile Principles • AgileScrumGuide.com • Agile Coach Article • #AgileInfographic • #AgileConsultant • #AgileCoaching • #AgileCoach • #AgileAdoption • Agile Coach Definition • Agile Coach Infographic • #TheAgileCoach • Innovation • Startups • Change Management • #innovation • #Startups • #ChangeManagement • The Agile Coach: 2025 Edition

• Armenia,
• Australia,
• Brazil,
• Canada,
• Czech Republic,
• Finland,
• France,
• Germany,
• Greece,
• Hong Kong,
• Hungary,
• India, Ireland,
• Lithuania,
• Luxembourg,
• Nepal,
• Netherlands,
• New Zealand,
• Norway,
• Romania,
• Sweden,
• Switzerland,
• United Arab Emirates,
• United Kingdom,
• and the United States.

• Coverage of Graffius’ Research,
• Sources/References,
• About Scott M. Graffius,
• Permission Request Information,
• How to Cite This Article,
• and more.

• Adobe,
• American Management Association,
• Amsterdam Public Health Research Institute,
• Bayer,
• Boston University,
• Broadcom,
• Cisco,
• CodeMonk,
• Dagen,
• Deimos Aerospace,
• DevOps Institute,
• Erste Group Bank AG (Austria),
• FINAT,
• Ford Motor Company,
• FSU College of Medicine,
• Hasso Plattner Institute,
• IEEE,
• Innovify,
• Johns Hopkins University,
• Journal of Neurosurgery,
• LeadingEng,
• Life Sciences Trainers & Educators Network (LTEN),
• London South Bank University,
• Manufacturers Alliance,
• Mary Raum (Professor of National Security Affairs, United States Naval War College),
• Microsoft,
• New Zealand Government,
• Oracle,
• Prima Resource,
• Royal Australasian College of Physicians,
• Singapore University of Social Sciences,
• TBS Switzerland,
• Technical University of Munich,
• Torrens University (Australia),
• Tufts University,
• U.S. National Park Service,
• U.S. Tennis Association,
• UC San Diego,
• UK Sports Institute,
• University of Galway (Ireland),
• University of Graz (Austria),
• University of Waterloo,
• Victorian Institute of Technology (Australia),
• Virginia Tech,
• Warsaw University of Technology,
• Western Sydney University,
• Yale University,
• and many others.

1. Activision Blizzard (2022, September 9). Tackling the Talent Shortage: Identifying the Skills Critical for Game Development. Available at: https://www.activisionblizzard.com/content/atvi/activisionblizzard/ab-touchui/ab/web/en/newsroom/2022/09/tackling-the-talent-shortage.html.
2. Alfateh, Maryam Ali Abu; Messaadia, Mourad; and Ali, Mazen (2023, September). Exploring the Dynamics of Team Formation in Human-Artificial Intelligence Collaboration. In 2023 International Conference on Decision Aid Sciences and Applications (DASA), pp. 384-388, DOI: 10.1109/DASA59624.2023.10286788.
3. Alford, J. (2019, April 11). Our Co-Production Journey: From Sandpits to Bird Boxes. London, United Kingdom: Imperial College London.
4. Ali, A. J., Fuenzalida, J., Gómez, M., & Williams, M. J. (2021, June). Four Lenses on People Management in the Public Sector: An Evidence Review and Synthesis. Oxford Review of Economic Policy, 37 (2): 335-366.
5. Amsterdam Public Health Research Institute (2021). APH Quality Handbook. Amsterdam: Amsterdam Public Health Research Institute.
6. Bandai Namco (n.d.). Teamwork Makes the Dream Work. Available at: https://bandainamcomobile.com/news/power-up-your-teamwork-how-bandai-namco-mobile-builds-stronger-teams.
7. Bellet, C., De Neve, J., & Ward, G. (2019 October 14). Does Employee Happiness Have an Impact on Productivity? Saïd Business School WP 2019-13. Oxford, UK: Oxford University.
8. Bennett, M., Gadlin, H., & Marchand, C. (2018). Collaboration Team Science: Field Guide. Rockville, MD: National Institutes of Health.
9. Berlin School of Business and Innovation (2022, September 22). How Do Technical Abilities Combined with Leadership Skills Fuel Career Growth? Available at: https://www.berlinsbi.com/blog/career-advice/how-do-technical-abilities-combined-with-leadership-skills-fuel-career-growth.
10. Brief, A. P. & Weiss, H. M. (2022, February). Organizational Behavior: Affect in the Workplace. Annual Review of Psychology, 53 (1): 279-307.
11. Buckinghamshire New University (2024). Strategic Leadership. International Master of Business Administration Programme.
12. Caredda, Sergio (2020, January 20) (updated 2021, December 10). Models: Tuckman’s Stages of Team Development. Available at: https://sergiocaredda.eu/organisation/models-tuckmans-stages-of-team-development.
13. Cisco (2019). Next-Generation IT Talent Strategies: How CIOs Can Close the Skills Gap and Drive True Business Transformation. Available at: https://www.cisco.com/c/dam/global/en_uk/solutions/executive-perspectives/pdf/ITTalent.pdf.
14. Constructor University (2024). Master of Science in Advanced Software Technology. Available at: https://constructor.university/sites/default/files/2024-09/AST_MSc_Handbook__2024.pdf.
15. Couture, N. (2016, October 27). A Note About Teams. CIO. Boston, MA: International Data Group (IDG).
16. Daly, L. (2002). Identify Your Project Management Team’s Level of Development and Facilitate It to Success. Paper presented at Project Management Institute Annual Seminars and Symposium, San Antonio, TX. Newtown Square, PA: Project Management Institute.
17. Dechurch, Leslie; & Mesmer-Magnus, Jessica. (2010). The Cognitive Underpinnings of Effective Teamwork: A Meta-Analysis. The Journal of Applied Psychology, 95: 32-53.
18. Defense Advanced Research Projects Agency (DARPA) (2023, February 23). Episode 65: A Sprint to Tomorrow, Powered by Teamwork [Podcast]. Available at: https://www.darpa.mil/news-events/2023-02-23a.
19. Deloitte (2017). Digital Era Technology Operating Models, Volume 2. New York, NY: Deloitte Touche Tohmatsu Limited.
20. DevOps Institute (2021). 2021 Upskilling Enterprise DevOps Skills Report. Boca Raton, FL: DevOps Institute.
21. Dickinson, A.; & Stoneman, K. (1989). Individual Performance as a Function of Group Contingencies and Group Size. Journal of Organizational Behavior Management, 10: 131-150.
22. Dolev, Niva, & Itzkovich, Yariv (2020). In the AI Era, Soft Skills are the New Hard Skills. In: Artificial Intelligence and Its Impact on Business, pp. 55-77. Charlotte, NC: Information Age Publishing.
23. Dzombak, Rachel, & Palat, Jay (2021, August 30). 5 Ways to Start Growing an AI-Ready Workforce. Pittsburgh, PA: Software Engineering Institute, Carnegie Mellon University.
24. Elliott, Joshua (n.d.). Artificial Social Intelligence for Successful Teams (ASIST). Arlington, VA: Defense Advanced Research Projects Agency (DARPA).
25. Europass Teacher Academy (2023). Leadership and Management for School Principals. Available at: https://sgv.si/wp-content/uploads/2023/12/Porocilo-o-mobilnosti-Urska-Doblehar.pdf.
26. Exceptional Agility (2023, January 1). Making Teams More Agile: Strategies and Benefits. Available at: https://exceptionalagility.com/blog/files/teams.html.
27. Fédération Internationale des Fabricants et Transformateurs d'Adhésifs et Thermocollants sur Papiers et Autres Supports (FINAT) (2024, April). FINAT Committee Summit Amsterdam 2024.
28. Finkelstein, S. (2017, October 29). Why Companies Should Hire Teams, Not Individuals. The Wall Street Journal. New York, NY: The Wall Street Journal.
29. Forbes (2012, October 27). How the iPad Mini is Defining Tim Cook’s Apple. Forbes. New York, NY: Forbes.
30. Forbes (2018, April 23). How to Fast-Track Any Team to Success. Forbes. New York, NY: Forbes.
31. Gartner (2020, December 15). How to Staff Your AI Team. Available at: https://www.gartner.com/smarterwithgartner/how-to-staff-your-ai-team.
32. Glover, P. (2012, March 13). Team Conflict: Why It’s a Good Thing. Fast Company. New York, NY: Mansueto Ventures.
33. Gorman, Austin (2023, April 27). How to Strengthen Your Soft Skills for AI and the Future of Work. Fast Company. Available at: https://www.fastcompany.com/90887540/how-to-strengthen-your-soft-skills-for-ai-and-the-future-of-work.
34. Graffius, Scott M. (2016, January 21). 2014 NSDM Publication on Leadership by National Security Affairs Professor Mary Raum Featured the 2008 Edition of Scott M. Graffius’ Work on Team Development. Available at: https://scottgraffius.com/blog/files/nsdm-leadership.html.
35. Graffius, Scott M. (2016). Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions. North Charleston, SC: CreateSpace.
36. Graffius, Scott M. (2018, October 18). Agile Scrum Helps Innovators, Disruptors, and Entrepreneurs Develop and Deliver Products at Astounding Speed Which Drives Competitive Advantage [Presentation]. Talk delivered at Techstars Startup Week Conference. DOI: 10.13140/RG.2.2.25009.12647.
37. Graffius, Scott M. (2019). Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change. Scotts Valley, CA: CreateSpace.
38. Graffius, Scott M. (2021, February 20). But First, the Team! [Presentation]. Talk delivered at the Brno, Czech Republic DevConf.CZ 2021 Conference. Digital Object Identifier (DOI): 10.13140/RG.2.2.29016.72964. DOI link: https://dx.doi.org/10.13140/RG.2.2.29016.72964.
39. Graffius, Scott M. (2021, June 21). DevOps and Team Leadership [Workshop]. Session at private event in Las Vegas, NV. DOI: 10.13140/RG.2.2.15380.22401.
40. Graffius, Scott M. (2021, May 13). But First, the Team! [Presentation]. Lecture delivered at DevOps Pro Europe 2021 Conference. Based and simulcast live from Vilnius, Lithuania. DOI: 10.13140/RG.2.2.30524.36481.
41. Graffius, Scott M. (2021, November 10). An Error Was Introduced Into the Seventh Edition of 'A Guide to the Project Management Body of Knowledge (PMBOK).’ Los Angeles, CA: Scott M. Graffius.
42. Graffius, Scott M. (2021, November 8). Bruce Tuckman’s Model (Forming, Storming, Norming, Performing, and Adjourning) is Highly Relevant and Beneficial, But It Doesn’t Please Everyone. Los Angeles, CA: Scott M. Graffius.
43. Graffius, Scott M. (2021, November 8). Bruce Tuckman’s Model (Forming, Storming, Norming, Performing, and Adjourning) is Highly Relevant and Beneficial, But It Doesn’t Please Everyone. Available at: https://scottgraffius.com/blog/files/jobs.html.
44. Graffius, Scott M. (2021, October 5). Navigate the Phases of Team Development with Speed and Agility for Happier and More Productive Teams [Presentation]. Talk delivered at the Institute of Electrical and Electronics Engineers IEEE Day 2021 Conference. Digital Object Identifier (DOI): 10.13140/RG.2.2.20055.19365. DOI link: https://dx.doi.org/10.13140/RG.2.2.20055.19365.
45. Graffius, Scott M. (2021). Phases of Team Development. Los Angeles, CA: Scott M. Graffius. Digital Object Identifier (DOI): 10.13140/RG.2.2.22040.42246.
46. Graffius, Scott M. (2022, February 4). Team Development Tradecraft: A Source of Competitive Advantage [Workshop]. Session at private event in Adelaide, Australia. DOI: 10.13140/RG.2.2.14092.80002.
47. Graffius, Scott M. (2022, May 13). Want Happier and More Productive DevOps Teams? [Presentation]. Talk delivered at DevOpsDays Geneva, Switzerland 2022 Conference. Digital Object Identifier (DOI): 10.13140/RG.2.2.22252.85127. DOI link: https://dx.doi.org/10.13140/RG.2.2.22252.85127.
48. Graffius, Scott M. (2023, April 26). The Science of High-Performance Teams [Presentation]. Talk delivered at the DevOps Institute’s SKILup Day 2023 Conference. Digital Object Identifier (DOI): 10.13140/RG.2.2.15888.28169. DOI link: https://dx.doi.org/10.13140/RG.2.2.15888.28169.
49. Graffius, Scott M. (2023, January 9). Use the Phases of Team Development (Based on Bruce W. Tuckman's Model of Forming, Storming, Norming, Performing, and Adjourning) to Help Teams Grow and Advance: 2023 Update. Available at: https://scottgraffius.com. Digital Object Identifier (DOI): 10.13140/RG.2.2.10720.35846. DOI link: https://dx.doi.org/10.13140/RG.2.2.10720.35846.
50. Graffius, Scott M. (2023, July 15). Successful Video Game Development Teams Leverage an Extensive Range of Hard Skills and Soft Skills. Available at: https://scottgraffius.com/blog/files/gamedev.html. DOI: 10.13140/RG.2.2.31205.17124.
51. Graffius, Scott M. (2023, June 23). What Successful AI Teams Have in Common. Talk at Conf42 Quantum Computing Conference. DOI: 10.13140/RG.2.2.29382.45120.
52. Graffius, Scott M. (2023, June 29). What Successful AI Teams Have in Common [Presentation]. Talk delivered at Conf42 Quantum Computing 2023 Conference. Digital Object Identifier (DOI): 10.13140/RG.2.2.29382.45120. DOI link: https://dx.doi.org/10.13140/RG.2.2.29382.45120.
53. Graffius, Scott M. (2023, May 1). Fueling the Development of Innovative and Life-Changing AI Solutions [Presentation]. Talk delivered to an audience of Technology professionals (including Data Scientists, Machine Learning Engineers, Data Engineers, AI Researchers, Project Managers, Business Analysts, UX Designers, Software Developers, Cloud Architects, Data Privacy and Security Specialists, and others involved or interested in AI) at a private event in Mountain View, California, United States. Digital Object Identifier (DOI): 10.13140/RG.2.2.27956.73601. DOI link: https://dx.doi.org/10.13140/RG.2.2.27956.73601.
54. Graffius, Scott M. (2023, October 13). The Science of High-Performance Game Development Teams [Presentation]. Talk delivered at the W Love Games International Video Game Development Conference 2023 - Helsinki, Finland. Digital Object Identifier (DOI): 10.13140/RG.2.2.28602.16326. DOI link: https://dx.doi.org/10.13140/RG.2.2.28602.16326.
55. Graffius, Scott M. (2024, January 5). Scott M. Graffius’ Phases of Team Development: 2024 Update. Available at: https://scottgraffius.com/blog/files/teams-2024.html. DOI: 10.13140/RG.2.2.28629.40168.
56. Graffius, Scott M. (2024, January 5). Leverage the Phases of Team Development (Forming, Storming, Norming, Performing, and Adjourning) to Help Your Teams Succeed: 2024 Update. Available at: https://agilescrumguide.com/blog/files/team-dev-2024.html.
57. Graffius, Scott M. (2024, May 21). The Wild World of Team Dynamics: Forming, Storming, Norming, Performing, and Adjourning. Video. Available at: https://www.youtube.com/watch?v=vD4-XueiB1k.
58. Graffius, Scott M. (2024, May 21). What Successful AI Development Teams Have in Common. Talk at DevDays Europe 2024 Conference. DOI: 10.13140/RG.2.2.24313.07529.
59. Graffius, Scott M. (2024, May 3). Leverage Agile and AI to Innovate at the Speed of Light. Talk at private event in Dubai, UAE. DOI: 10.13140/RG.2.2.30790.48960.
60. Graffius, Scott M. (2024, November 18). Side-by-Side Comparison of Retrospectives and Hot Washes. Available at: https://scottgraffius.com/blog/files/retrospectives-and-hot-washes.html.
61. Graffius, Scott M. (2025, January 6). Dive into the 5 Phases of Team Development. Post with video on X at https://x.com/ScottGraffius/status/1876261289946968111.
62. Himmelstein, D. (2018, January 26). Team Cycles and Culture Development. San Jose, CA: Acer, Inc.
63. Humphrey, W. S., Chick, T. A., Nichols, W., and Pomeroy-Huff, M. (2010). Software Engineering Institute’s Team Software Process Body of Knowledge. Pittsburgh, PA: Carnegie Mellon University.
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68. KPMG (2017). The Digital Fund, Season 2. Amstelveen, Netherlands: KPMG International.
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77. Massachusetts Institute of Technology (MIT) (2021, January). Cognitive Science as a New People Science for the Future of Work. Available at: https://workofthefuture.mit.edu/wp-content/uploads/2021/01/2021-Research-Brief-Polli-Kassir-Dolphin-Baker-Gabrieli.pdf.
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80. Mocko, G., & Linnerud, B. (2016). Measuring the Effects of Goal Alignment on Innovative Engineering Design Projects. International Journal of Engineering Education, 32: 55-63.
81. Muhlestein, W. E., Chang, K. W. C., Justice, D., Johnson, S., Brown, S., & Popadich, M. (2023). Developing interdisciplinary research teams in neurosurgery: key elements to success in brachial plexus and peripheral nerve surgery. Journal of Neurosurgery, 139 (6), 1552-1559. https://doi.org/10.3171/2023.4.JNS222254
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88. Romanelli, M. (2019, September 11). Teamwork Accelerated. PM Times. Newmarket, Ontario, Canada: Macgregor Communications.
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90. Sakpal, M. (2020, March 3. Learn How to Debunk These Five Restructuring Myths. Stamford, CT: Gartner, Inc.
91. Sazali, A. R. B.; Khamarudin, F. B.; & Abdul Alahdad, S. N. B. (2022). Maximising the Zone of Proximal Development Benefits in Group Online Learning. International Journal of Academic Research in Business and Social Sciences, 12 (6): 1476-1496.
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• His first book, Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions (ISBN-13: 9781533370242), received 17 awards.
• His second book is Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change (ISBN-13: 9781072447962). BookAuthority named it one of the best Scrum books of all time.

• Adobe,
• American Management Association,
• Amsterdam Public Health Research Institute,
• Bayer,
• BMC Software,
• Boston University,
• Broadcom,
• Cisco,
• Coburg University of Applied Sciences and Arts Germany,
• Computer Weekly,
• Constructor University Germany,
• Data Governance Success,
• Deimos Aerospace,
• DevOps Institute,
• EU's European Commission,
• Ford Motor Company,
• GoDaddy,
• Harvard Medical School,
• Hasso Plattner Institute Germany,
• IEEE,
• Innovation Project Management,
• Johns Hopkins University,
• Journal of Neurosurgery,
• Lam Research (Semiconductors),
• Leadership Worthy,
• Life Sciences Trainers and Educators Network,
• London South Bank University,
• Microsoft,
• NASSCOM,
• National Academy of Sciences,
• New Zealand Government,
• Oracle,
• Pinterest Inc.,
• Project Management Institute,
• Mary Raum (Professor of National Security Affairs, United States Naval War College),
• SANS Institute,
• SBG Neumark Germany,
• Singapore Institute of Technology,
• Torrens University Australia,
• TBS Switzerland,
• Tufts University,
• UC San Diego,
• UK Sports Institute,
• University of Galway Ireland,
• US Department of Energy,
• US National Park Service,
• US Tennis Association,
• Veleučilište u Rijeci Croatia,
• Verizon,
• Virginia Tech,
• Warsaw University of Technology,
• Wrike,
• Yale University,
• and many others.

• Certified SAFe 6 Agilist (SA),
• Certified Scrum Professional - ScrumMaster (CSP-SM),
• Certified Scrum Professional - Product Owner (CSP-PO),
• Certified ScrumMaster (CSM),
• Certified Scrum Product Owner (CSPO),
• Project Management Professional (PMP),
• Lean Six Sigma Green Belt (LSSGB), and
• IT Service Management Foundation (ITIL).

• Implement and use the most popular agile framework―Scrum;
• Deliver products in short cycles with rapid adaptation to change, fast time-to-market, and continuous improvement; and
• Support innovation and drive competitive advantage.

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Tags: Bruce Tuckman • Tuckman • Phases of Team Development 2025 • Mary Ann C. Jensen • Leverage the Phases of Team Development (Forming, Storming, Norming, Performing, and Adjourning) to Help Your Teams Succeed • Phases of Team Development • Forming • Storming • High Performance Teams • Phasen der Teamentwicklung • FSNP • FSNPA • Findungsphase • Konfliktphase • Konfrontationsphase • Regelphase • Kooperationsphase • Arbeitsphase • Wachstumsphase • Auflösungsphase • Orientierungsphase • FSNP Model • FSNPA Model • #LeadingTeams • #RemoteTeams • Remote Teams • Bruce Tuckman's Theory • Bruce Tuckman's Framework • Tuckman Diagram • Forming-Storming-Norming-Performing-Adjourning • Stages of Group Dynamics • Phases of Group Dynamics • Stages of Team Dynamics • Phases of Team Dynamics • CIO • Forbes • Apple • Project Management Institute • Les étapes de création d’un groupe selon Bruce Tuckman • team productivity • MIT Sloan • KPMG • Microsoft • IBM • Harvard • The Next Web (TNW) • #TeamProductivity • Productive Teams • #productiveteams • Tuckman's Ladder • #TuckmansLadder • Building High Performance Teams • Norming • Performing • Adjourning • Forming Storming Norming Performing • Forming Storming Norming Performing Adjourning • Project Management • Using the Stages of Team Development • How to Use the Stages of Team Development • Tuckman's Model • Understanding Tuckman's Model of Team Development • The Leader's Role in Advancing Through the Phases of Team Development • 5 Stages of Team Development • Tuckman's States of Team Development • Stages of Team Development • Team Dynamics • Group Development • Scott M. Graffius • Agile Scrum Guide • AgileScrumGuide • AgileScrumGuide.com • @AgileScrumGuide • Tuckman's Phases of Team Development