Scrum Blog
Review Copies of "Agile Scrum" Book are Available for Members of the Media — http://bit.ly/FOR_MEDIA
22 April 2018
Agile Workflows
Scrum is the most popular agile development and delivery framework. In Scrum, the product backlog — sometimes referred to as the product/service backlog or the product release backlog — is simply a list work to be done. It may contain features, bugs to be fixed, or other requirements; and entries may take the form of user stories or other formats. The Product Owner is the ultimate holder of the product backlog. He/she prioritizes items, and different methods can be employed to help accomplish that work. This concise article highlights the technique of factoring business value and risk.
Each item in the product backlog would be rated as either high or low in two dimensions: business value and risk. It is suggested that high business value, high-risk items are worked on first. While that may seem counterintuitive, the earlier that work is done, the sooner the team will move to mitigate the issues and unknowns—leading to a higher quality product. If there's a failure, it will occur early and relatively inexpensively.
An ordering of priorities is illustrated above, and it follows:
1. High business value, high risk.
2. High business value, low risk.
3. Low business value, low risk.
4. Low business value, high risk.
Alternatively, other prioritization methods—such as the MoSCoW ranking model—may be used.
This content is an abridged excerpt from the award-winning book by Scott M. Graffius, Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions.
About Scott M. Graffius
Scott M. Graffius, PMP, CSP-SM, CSP-PO, CSM, CSPO, SFE, ITIL, LSSGB has generated over one billion dollars of business value in aggregate for the organizations he has served. He is an agile project management practitioner, consultant, award-winning author, and international speaker. His expertise spans project, program, portfolio, and PMO leadership inclusive of agile, traditional, and hybrid approaches. Content from Scott's books (Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions and Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change), workshops, speaking engagements, and more have been featured and used by businesses, governments, and universities including Gartner, Microsoft, Oracle, Cisco, Ford, Qantas, Atlassian, Bayer, the National Academy of Sciences, the United States Department of Energy, the United States Army, the New Zealand Ministry of Education, Tufts University, Texas A&M University, Virginia Tech, Penn State, Warsaw University of Technology, University of Waterloo, Loughborough University London, and others. He has spoken at conferences and other events around the world, including Australia, Brazil (scheduled for September 1, 2021), Canada, Czech Republic, Finland, France, Germany, Greece, India, Ireland, Lithuania, Luxembourg, Netherlands, New Zealand, Sweden, United Kingdom, and the United States. Thinkers360 named Scott a global top thought leader and influencer in four domains: Agile, Change Management, Digital Transformation, and GovTech. His full bio is available at https://AgileScrumGuide.com.
About Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions
Shifting customer needs are common in today's marketplace. Businesses must be adaptive and responsive to change while delivering an exceptional customer experience to be competitive.
There are a variety of frameworks supporting the development of products and services, and most approaches fall into one of two broad categories: traditional or agile. Traditional practices such as waterfall engage sequential development, while agile involves iterative and incremental deliverables. Organizations are increasingly embracing agile to manage projects, and best meet their business needs of rapid response to change, fast delivery speed, and more.
With clear and easy to follow step-by-step instructions, Scott M. Graffius's award-winning Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions helps the reader:
- Implement and use the most popular agile framework―Scrum;
- Deliver products in short cycles with rapid adaptation to change, fast time-to-market, and continuous improvement; and
- Support innovation and drive competitive advantage.
Hailed by Literary Titan as “the book highlights the versatility of Scrum beautifully.”
Winner of 17 first place awards.
Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions is available in paperback and ebook/Kindle worldwide. Some links by country follow.
- 🇦🇺 Australia
- 🇦🇹 Austria
- 🇧🇪 Belgium
- 🇧🇷 Brazil
- 🇨🇦 Canada
- 🇨🇿 Czech Republic
- 🇩🇰 Denmark
- 🇫🇮 Finland
- 🇫🇷 France
- 🇩🇪 Germany
- 🇬🇷 Greece
- 🇭🇺 Hungary
- 🇮🇳 India
- 🇮🇪 Ireland
- 🇮🇱 Israel
- 🇮🇹 Italy
- 🇯🇵 Japan
- 🇱🇺 Luxembourg
- 🇲🇽 Mexico
- 🇳🇱 Netherlands
- 🇳🇿 New Zealand
- 🇳🇴 Norway
- 🇪🇸 Spain
- 🇸🇪 Sweden
- 🇨🇭 Switzerland
- 🇦🇪 UAE
- 🇬🇧 United Kingdom
- 🇺🇸 United States
- 🌏 More countries
About Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change
Thriving in today's marketplace frequently depends on making a transformation to become more agile. Those successful in the transition enjoy faster delivery speed and ROI, higher satisfaction, continuous improvement, and additional benefits.
Based on actual events, Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change provides a quick (60-90 minute) read about a successful agile transformation at a multinational entertainment and media company, told from the author's perspective as an agile coach.
The award-winning book by Scott M. Graffius is available in paperback and ebook/Kindle worldwide. Some links by country follow.
- 🇦🇺 Australia
- 🇦🇹 Austria
- 🇧🇷 Brazil
- 🇨🇦 Canada
- 🇨🇿 Czech Republic
- 🇩🇰 Denmark
- 🇫🇮 Finland
- 🇫🇷 France
- 🇩🇪 Germany
- 🇬🇷 Greece
- 🇮🇳 India
- 🇮🇪 Ireland
- 🇯🇵 Japan
- 🇱🇺 Luxembourg
- 🇲🇽 Mexico
- 🇳🇱 Netherlands
- 🇳🇿 New Zealand
- 🇪🇸 Spain
- 🇸🇪 Sweden
- 🇨🇭 Switzerland
- 🇦🇪 United Arab Emirates
- 🇬🇧 United Kingdom
- 🇺🇸 United States
- 🌏 More countries
Let's Connect
Connect with AgileScrumGuide.com on Facebook, Twitter, LinkedIn, Instagram, and Pinterest.
And connect with agile project management practitioner, consultant, award-winning author, and international speaker Scott M. Graffius on Twitter, Facebook, and LinkedIn.
The short URL for this article is: https://bit.ly/agile-pb
© Copyright 2021 Scott M. Graffius, AgileScrumGuide.com. All rights reserved. This material may not be published, broadcast, rewritten or redistributed without the express written permission of Scott M. Graffius/AgileScrumGuide.com.
Top 10 Agile Thought Leaders and Influencers to Follow on Twitter in 2022
03 January 2022
Agile Workflows
If you're involved or interested in agile, and you're on Twitter, this article highlights agile thought leaders and influencers you may want to follow on the platform.
We started with over 300 accounts and progressively refined it down to the top 10. We're transparent about the criteria and calculations for making this list, so here's how we did it. To qualify, Twitter accounts were required to meet all of the following six characteristics:
- Account is for a person or a professional association,
- Account is 3 or more years old,
- Account is active (defined as 1 or more tweets in the last 30 days),
- 1,000 or more tweets,
- 7,000 or more followers, and
- 90% or more of tweets have engagement (e.g., likes and retweets).
The accounts meeting the above qualifications were ranked ordered and weighted on three factors:
- Number of followers (weighted at 1x),
- Number of tweets in the last 30 days (weighted at 1x), and
- Percent of tweets with engagement (because this reflects the effectiveness of tweets, and to what degree they are connecting with followers, it was weighted higher—at 3x).
The top 10 accounts based on the criteria and calculations follow.
Notes: The data source is Twitter, and the data was collected on December 9, 2021. Disclosure: Scott M. Graffius is the author of Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions. Source of screen shot images: Respective Twitter accounts. Names, marks, and images are the property of their respective owners.
Top 10 Agile Thought Leaders and Influencers to Follow on Twitter
#1 Scott M. Graffius
Scott M. Graffius
- Twitter handle: @scottgraffius
- Link to Twitter account: https://twitter.com/scottgraffius
- Bio/description as it appears on Twitter account: “Agile project and PMO management leader. Consultant: @Exceptional_LLC. Author: @AgileScrumGuide. Speaker: bit.ly/entmt. Named a thought leader and influencer.”
- Account is 11.7 years old
- 375 tweets in the last 30 days
- 8,572 tweets
- 8,311 followers
- 100% of tweets have engagement
#2 Project Management Institute (PMI)
Project Management Institute (PMI)
- Twitter handle: @pminstitute
- Link to Twitter account: https://twitter.com/pminstitute
- Bio/description as it appears on Twitter account: “Our mission—Making you and your projects more successful.”
- Account is 12.8 years old
- 230 tweets in the last 30 days
- 27,551 tweets
- 134,096 followers
- 96% of tweets have engagement
#3 Jeff Sutherland
Jeff Sutherland
- Twitter handle: @jeffsutherland
- Link to Twitter account: https://twitter.com/jeffsutherland
- Bio/description as it appears on Twitter account: “Co-Creator of #Scrum and #ScrumatScale and Signatory of the #AgileManifesto”
- Account is 13.6 years old
- 3 tweets in the last 30 days
- 2,548 tweets
- 51,450 followers
- 98% of tweets have engagement
#4 Mike Cohn
Mike Cohn
- Twitter handle: @mikewcohn
- Link to Twitter account: https://twitter.com/mikewcohn
- Bio/description as it appears on Twitter account: “I'm an agile software development consultant, trainer, author and practitioner. I blog at mountaingoatsoftware.com/blog #MGSClasses”
- Account is 12.4 years old
- 17 tweets in the last 30 days
- 5,385 tweets
- 49,905 followers
- 98% of tweets have engagement
#5 Scrum Alliance
Scrum Alliance
- Twitter handle: @scrumalliance
- Link to Twitter account: https://twitter.com/ScrumAlliance
- Bio/description as it appears on Twitter account: “We are Transforming the World of Work. Since 2001, we have supported the agile movement as the only member-driven nonprofit certifying body in the agile space.”
- Account is 12.8 years old
- 27 tweets in the last 30 days
- 10,369 tweets
- 61,016 followers
- 96% of tweets have engagement
#6 Lisa Crispin
Lisa Crispin
- Twitter handle: @lisacrispin
- Link to Twitter account: https://twitter.com/lisacrispin
- Bio/description as shown on Twitter account: “Now available, Amazon & LeanPub: _Agile Testing Condensed_! See http://AgileTestingFellow.com, http://agiletester.ca, She/her. Let's succeed w continuous delivery together.”
- Account is 13.5 years old
- 452 tweets in the last 30 days
- 145,111 tweets
- 21,089 followers
- 96% of tweets have engagement
#7 PM Voices
PM Voices
- Twitter handle: @pmvoices
- Link to Twitter account: https://twitter.com/pmvoices
- Bio/description as it appears on Twitter account: “Insights on all things PM, created by and for project practitioners”
- Account is 12.5 years old
- 44 tweets in the last 30 days
- 11,661 tweets
- 53,667 followers
- 94% of tweets have engagement
#8 Alistair Cockburn
Alistair Cockburn
- Twitter handle: @TotherAlistair
- Link to Twitter account: https://twitter.com/TotherAlistair
- Bio/description as it appears on Twitter account: “Chaotic-good Lawful-neutral project witchdoctor. Bard. Dancer, specialty massage, poet. Sits underwater. Playful, wreaks havoc on the unsuspecting. He/him”
- Account is 13.1 years old
- 31 tweets in the last 30 days
- 34,043 tweets
- 30,981 followers
- 95% of tweets have engagement
#9 Scrum.org
Scrum.org
- Twitter handle: @Scrumdotorg
- Link to Twitter account: https://twitter.com/Scrumdotorg
- Bio/description as it appears on Twitter account: “Scrum.org, the Home of Scrum, was founded by Scrum co-creator Ken Schwaber as a mission-based organization to help people and teams solve complex problems.”
- Account is 11.8 years old
- 101 tweets in the last 30 days
- 10,705 tweets
- 46,591 followers
- 91% of tweets have engagement
#10 Agile Alliance
Agile Alliance
- Twitter handle: @agilealliance
- Link to Twitter account: https://twitter.com/agilealliance
- Bio/description as it appears on Twitter account: “#Agile Alliance is a global nonprofit membership organization dedicated to people and organizations that apply the values and principles of the #AgileManifesto”
- Account is 11.5 years old
- 41 tweets in the last 30 days
- 11,144 tweets
- 35,920 followers
- 91% of tweets have engagement
Follow the 10 Twitter accounts to learn ideas on agile.
Let's Connect
Connect with AgileScrumGuide.com on Facebook, Twitter, LinkedIn, Instagram, and Pinterest.
And connect with agile project management practitioner, consultant, award-winning author, and international speaker Scott M. Graffius on Twitter, Facebook, and LinkedIn.
This story was simultaneously published here at https://AgileScrumGuide.com and at https://Exceptional-PMO.com.
The short link for this article is: https://bit.ly/agile-2022
© Copyright 2022 Scott M. Graffius, AgileScrumGuide.com. All rights reserved. This material may not be published, broadcast, rewritten or redistributed without the express written permission of Scott M. Graffius/AgileScrumGuide.com.
Top 10 Agile Thought Leaders and Influencers to Follow on Twitter in 2023
01 January 2023
Agile Workflows
If you're involved or interested in agile—and you're on Twitter—this article highlights agile thought leaders and influencers you may want to follow on the platform.
2023 Update
We started with over 400 Twitter accounts and progressively refined it down to the top 10. We're transparent about the criteria and calculations for making this list; so, here's how we did it.
To qualify, Twitter accounts were required to meet all of the following six characteristics:
- Account is for a person or a professional association,
- Account is 3 or more years old,
- Account is active (defined as 5 or more tweets in the last 30 days),
- 1,000 or more tweets,
- 7,000 or more followers, and
- 90% or more of tweets have engagement (e.g., likes and retweets).
The accounts meeting the above qualifications were then weighted and ranked ordered on three factors:
- Number of followers (weighted at 1x),
- Number of tweets in the last 30 days (weighted at 1x), and
- Percent of tweets with engagement (because this reflects the effectiveness of tweets, and to what degree they are connecting with followers, it was weighted higher—at 3x).
Notes: The data source is Twitter. Conducted analysis on 9/21/22. Edited story on 1/1/23. Disclosure: Scott M. Graffius is the author of Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions. Source of screen shot images: Respective Twitter accounts. Names, marks, and images are the property of their respective owners.
The top 10 follow.
#1 | Project Management Institute (PMI)
- Twitter handle: @PMInstitute
- Direct link: https://twitter.com/PMInstitute
- Bio/description as it appears on Twitter account: Our mission—Making you and your projects more successful
#2 | Henrik Kniberg
- Twitter handle: @HenrikKniberg
- Direct link: https://twitter.com/henrikkniberg
- Bio/description as it appears on Twitter account: Former Minecraft game designer/developer/coach @ Mojang. Cofounder of http://GoClimate.com. Like to jam! Previously Spotify/LEGO. I'm MrHenrik in MC.
#3 | Scott M. Graffius
- Twitter handle: @ScottGraffius
- Direct link: https://twitter.com/scottgraffius
- Bio/description as it appears on Twitter account: Agile, project management and PMO leader. Award-winning author. Keynote speaker. Global Fortune 500 experience in leading business and tech transformations.
#4 | Scrum.org
- Twitter handle: @ScrumDotOrg
- Direct link: https://twitter.com/Scrumdotorg
- Bio/description as it appears on Twitter account: Scrum.org, the Home of Scrum, was founded by Scrum co-creator Ken Schwaber as a mission-based organization to help people and teams solve complex problems.
#5 | Jeff Sutherland
- Twitter handle: @JeffSutherland
- Direct link: https://twitter.com/JeffSutherland
- Bio/description as it appears on Twitter account: Co-Creator of #Scrum and #ScrumatScale and Signatory of the #AgileManifesto
#6 | Mike Cohn
- Twitter handle: @MikeWCohn
- Direct link: https://twitter.com/MikeWCohn
- Bio/description as it appears on Twitter account: I'm an agile software development consultant, trainer, author and practitioner. I blog at http://mountaingoatsoftware.com/blog #MGSClasses
#7 | PM Voices
- Twitter handle: @PMVoices
- Direct link: https://twitter.com/PMVoices
- Bio/description as it appears on Twitter account: Insights on all things PM, created by and for project practitioners
#8 | Agile Alliance
- Twitter handle: @AgileAlliance
- Direct link: https://twitter.com/AgileAlliance
- Bio/description as it appears on Twitter account: #Agile Alliance is a global nonprofit membership organization dedicated to people and organizations that apply the values and principles of the #AgileManifesto
#9 | Scrum Alliance
- Twitter handle: @ScrumAlliance
- Direct link: https://twitter.com/ScrumAlliance
- Bio/description as it appears on Twitter account: We advance real-world agility by equipping changemakers with what they need to get the job and get the job done.
#10 | Esther Derby
- Twitter handle: @EstherDerby
- Direct link: https://twitter.com/EstherDerby
- Bio/description as it appears on Twitter account: Coach and consultant. Helping ppl create work environments that are humane and productive. Podcast: http://changebyattraction.simplecast.com
Follow the 10 Twitter accounts for insights on agile.
About Agile Scrum Author Scott M. Graffius
Scott M. Graffius, PMP, CSP-SM, CSP-PO, CSM, CSPO, SFE, ITIL, LSSGB is an agile project management practitioner, consultant, multi award-winning author, and highly sought-after international keynote speaker. He has generated over $1.75 billion of business value in aggregate for the organizations he has served. Graffius is the CEO and Principal Consultant at Exceptional PPM and PMO Solutions™ and subsidiary Exceptional Agility™. Content from his books, talks, workshops, and more have been featured and used by businesses, professional associations, governments, and universities. Examples include Microsoft, Oracle, Broadcom, Cisco, Gartner, Project Management Institute, IEEE, U.S. Soccer Federation, Qantas, National Academy of Sciences, U.S. Department of Energy, U.S. National Park Service, New Zealand Ministry of Education, Yale University, Warsaw University of Technology, and others. Graffius has delighted audiences with dynamic and engaging talks and workshops on agile and technology leadership at 82 conferences and other events across 24 countries.
His full bio is available here.
Connect with Scott on Twitter, Facebook, and LinkedIn.
About Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions
Shifting customer needs are common in today's marketplace. Businesses must be adaptive and responsive to change while delivering an exceptional customer experience to be competitive.
There are a variety of frameworks supporting the development of products and services, and most approaches fall into one of two broad categories: traditional or agile. Traditional practices such as waterfall engage sequential development, while agile involves iterative and incremental deliverables. Organizations are increasingly embracing agile to manage projects, and best meet their business needs of rapid response to change, fast delivery speed, and more.
With clear and easy to follow step-by-step instructions, Scott M. Graffius's award-winning Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions helps the reader:
- Implement and use the most popular agile framework―Scrum;
- Deliver products in short cycles with rapid adaptation to change, fast time-to-market, and continuous improvement; and
- Support innovation and drive competitive advantage.
Hailed by Literary Titan as “the book highlights the versatility of Scrum beautifully.”
Winner of 17 first place awards.
Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions is available in paperback and ebook/Kindle worldwide. Some links by country follow.
- 🇦🇺 Australia
- 🇦🇹 Austria
- 🇧🇪 Belgium
- 🇧🇷 Brazil
- 🇨🇦 Canada
- 🇨🇿 Czech Republic
- 🇩🇰 Denmark
- 🇫🇮 Finland
- 🇫🇷 France
- 🇩🇪 Germany
- 🇬🇷 Greece
- 🇭🇺 Hungary
- 🇮🇳 India
- 🇮🇪 Ireland
- 🇮🇱 Israel
- 🇮🇹 Italy
- 🇯🇵 Japan
- 🇱🇺 Luxembourg
- 🇲🇽 Mexico
- 🇳🇱 Netherlands
- 🇳🇿 New Zealand
- 🇳🇴 Norway
- 🇪🇸 Spain
- 🇸🇪 Sweden
- 🇨🇭 Switzerland
- 🇦🇪 UAE
- 🇬🇧 United Kingdom
- 🇺🇸 United States
- 🌏 More countries
About Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change
Thriving in today's marketplace frequently depends on making a transformation to become more agile. Those successful in the transition enjoy faster delivery speed and ROI, higher satisfaction, continuous improvement, and additional benefits.
Based on actual events, Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change provides a quick (60-90 minute) read about a successful agile transformation at a multinational entertainment and media company, told from the author's perspective as an agile coach.
The award-winning book by Scott M. Graffius is available in paperback and ebook/Kindle worldwide. Some links by country follow.
- 🇦🇺 Australia
- 🇦🇹 Austria
- 🇧🇷 Brazil
- 🇨🇦 Canada
- 🇨🇿 Czech Republic
- 🇩🇰 Denmark
- 🇫🇮 Finland
- 🇫🇷 France
- 🇩🇪 Germany
- 🇬🇷 Greece
- 🇮🇳 India
- 🇮🇪 Ireland
- 🇯🇵 Japan
- 🇱🇺 Luxembourg
- 🇲🇽 Mexico
- 🇳🇱 Netherlands
- 🇳🇿 New Zealand
- 🇪🇸 Spain
- 🇸🇪 Sweden
- 🇨🇭 Switzerland
- 🇦🇪 United Arab Emirates
- 🇬🇧 United Kingdom
- 🇺🇸 United States
- 🌏 More countries
Let's Connect
Connect with AgileScrumGuide.com on Facebook, Twitter, LinkedIn, Instagram, and Pinterest.
And connect with agile project management practitioner, consultant, award-winning author, and international speaker Scott M. Graffius on Twitter, Facebook, and LinkedIn.
This article was simultaneously published here and at https://www.exceptional-pmo.com.
The short link for this article is: https://bit.ly/agile-2023
© Copyright 2023 Scott M. Graffius, AgileScrumGuide.com. All rights reserved. This material may not be published, broadcast, rewritten or redistributed without the express written permission of Scott M. Graffius/AgileScrumGuide.com.
Top 7 Agile Thought Leaders to Follow on X: 2024 Report
15 January 2024
Agile Workflows
Introduction
If you're involved or interested in Agile — and you're on X (formerly known as Twitter) — this article highlights Agile thought leaders and influencers you may want to follow on the platform.
Here are the criteria and calculations for making the list for 2024.
We started with over 500 X (formerly known as Twitter) accounts and progressively refined the list down to the top seven. We're transparent about the criteria and calculations for making the list, so here's how we did it.
Note: AgileScrumGuide.com is owned by Scott M. Graffius, the author of two multi-award-winning books on Agile - Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions and Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change. Graffius is not listed in this Top 7 article so that there’s no appearance of a conflict of interest.
To qualify, accounts were required to meet all of the following six characteristics:
- Account is for a person or a professional association,
- Account is three or more years old,
- Account is active (defined as five or more tweets in the last 30 days),
- 1,000 or more tweets,
- 7,000 or more followers, and
- 90% or more of tweets have engagement (e.g., likes and retweets).
The accounts meeting the above qualifications were then weighted and ranked ordered on three factors:
- Number of followers (weighted at 1x),
- Number of tweets in the last 30 days (weighted at 1x), and
- Percent of tweets with engagement (because this reflects the effectiveness of tweets, and to what degree they are connecting with followers, it was weighted higher—at 3x).
The top seven accounts are based on the above criteria and calculations. Now, on to this list!
#1 | Project Management Institute (PMI)
- Twitter handle: @PMInstitute
- Direct link: https://twitter.com/PMInstitute
- Bio/description as it appears on Twitter account: Our mission—Making you and your projects more successful
#2 | Henrik Kniberg
- Twitter handle: @HenrikKniberg
- Direct link: https://twitter.com/henrikkniberg
- Bio/description as it appears on Twitter account: Former Minecraft game designer/developer/coach @ Mojang. Cofounder of http://GoClimate.com. Like to jam! Previously Spotify/LEGO. I'm MrHenrik in MC.
#3 | Scrum.org
- Twitter handle: @ScrumDotOrg
- Direct link: https://twitter.com/Scrumdotorg
- Bio/description as it appears on Twitter account: Scrum.org, the Home of Scrum, was founded by Scrum co-creator Ken Schwaber as a mission-based organization to help people and teams solve complex problems.
#4 | Jeff Sutherland
- Twitter handle: @JeffSutherland
- Direct link: https://twitter.com/JeffSutherland
- Bio/description as it appears on Twitter account: Co-Creator of #Scrum and #ScrumatScale and Signatory of the #AgileManifesto
#5 | Mike Cohn
- Twitter handle: @MikeWCohn
- Direct link: https://twitter.com/MikeWCohn
- Bio/description as it appears on Twitter account: I'm an agile software development consultant, trainer, author and practitioner. I blog at http://mountaingoatsoftware.com/blog #MGSClasses
#6 | Agile Alliance
- Twitter handle: @AgileAlliance
- Direct link: https://twitter.com/AgileAlliance
- Bio/description as it appears on Twitter account: #Agile Alliance is a global nonprofit membership organization dedicated to people and organizations that apply the values and principles of the #AgileManifesto
#7 | Scrum Alliance
- Twitter handle: @ScrumAlliance
- Direct link: https://twitter.com/ScrumAlliance
- Bio/description as it appears on Twitter account: We advance real-world agility by equipping changemakers with what they need to get the job and get the job done.
Conclusion
If you're involved or interested in Agile and you're on X, be sure to follow the seven agile thought leaders and influencers highlighted in this article.
How to Cite This Article
Graffius, Scott M. (2024, January 15). Top 7 Agile Thought Leaders to Follow on X: 2024 Report. Available at: https://agilescrumguide.com/blog/files/leaders-2024.html.
About Scott M. Graffius
Scott M. Graffius, PMP, SA, CSP-SM, CSP-PO, CSM, CSPO, SFE, ITIL, LSSGB is an agile project management practitioner, consultant, multi-award-winning author, and international keynote speaker. He is the Founder of Exceptional PPM and PMO Solutions™ and subsidiary Exceptional Agility™. He has generated over $1.9 billion of business value in aggregate for Global Fortune 500 businesses and other organizations he has served. Graffius and content from his books (Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions and Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change), talks, workshops, and more have been featured and used by businesses, professional associations, governments, and universities. Examples include Microsoft, Oracle, Broadcom, Cisco, Gartner, Project Management Institute, IEEE, Qantas, National Academy of Sciences, United States Department of Energy, New Zealand Ministry of Education, Yale University, Tufts University, and others. He has delighted audiences with dynamic and engaging talks and workshops on agile, project management, and technology leadership at 89 conferences and other events across 25 countries.
Connect with Scott on:
About Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions
Shifting customer needs are common in today's marketplace. Businesses must be adaptive and responsive to change while delivering an exceptional customer experience to be competitive.
There are a variety of frameworks supporting the development of products and services, and most approaches fall into one of two broad categories: traditional or agile. Traditional practices such as waterfall engage sequential development, while agile involves iterative and incremental deliverables. Organizations are increasingly embracing agile to manage projects, and best meet their business needs of rapid response to change, fast delivery speed, and more.
With clear and easy to follow step-by-step instructions, Scott M. Graffius's award-winning Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions helps the reader:
- Implement and use the most popular agile framework―Scrum;
- Deliver products in short cycles with rapid adaptation to change, fast time-to-market, and continuous improvement; and
- Support innovation and drive competitive advantage.
Hailed by Literary Titan as “the book highlights the versatility of Scrum beautifully.”
Winner of 17 first place awards.
Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions is available in paperback and ebook/Kindle worldwide. Some links by country follow.
- 🇦🇺 Australia
- 🇦🇹 Austria
- 🇧🇪 Belgium
- 🇧🇷 Brazil
- 🇨🇦 Canada
- 🇨🇿 Czech Republic
- 🇩🇰 Denmark
- 🇫🇮 Finland
- 🇫🇷 France
- 🇩🇪 Germany
- 🇬🇷 Greece
- 🇭🇺 Hungary
- 🇮🇳 India
- 🇮🇪 Ireland
- 🇮🇱 Israel
- 🇮🇹 Italy
- 🇯🇵 Japan
- 🇱🇺 Luxembourg
- 🇲🇽 Mexico
- 🇳🇱 Netherlands
- 🇳🇿 New Zealand
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- 🇸🇪 Sweden
- 🇨🇭 Switzerland
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- 🇺🇸 United States
- 🌏 More countries
About Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change
Thriving in today's marketplace frequently depends on making a transformation to become more agile. Those successful in the transition enjoy faster delivery speed and ROI, higher satisfaction, continuous improvement, and additional benefits.
Based on actual events, Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change provides a quick (60-90 minute) read about a successful agile transformation at a multinational entertainment and media company, told from the author's perspective as an agile coach.
The award-winning book by Scott M. Graffius is available in paperback and ebook/Kindle worldwide. Some links by country follow.
- 🇦🇺 Australia
- 🇦🇹 Austria
- 🇧🇷 Brazil
- 🇨🇦 Canada
- 🇨🇿 Czech Republic
- 🇩🇰 Denmark
- 🇫🇮 Finland
- 🇫🇷 France
- 🇩🇪 Germany
- 🇬🇷 Greece
- 🇮🇳 India
- 🇮🇪 Ireland
- 🇯🇵 Japan
- 🇱🇺 Luxembourg
- 🇲🇽 Mexico
- 🇳🇱 Netherlands
- 🇳🇿 New Zealand
- 🇪🇸 Spain
- 🇸🇪 Sweden
- 🇨🇭 Switzerland
- 🇦🇪 United Arab Emirates
- 🇬🇧 United Kingdom
- 🇺🇸 United States
- 🌏 More countries
Let's Connect
Connect with AgileScrumGuide.com on:
And connect with agile project management practitioner, consultant, award-winning author, and international speaker Scott M. Graffius on:
The short link for this article is: https://bit.ly/7-leaders
© Copyright 2024 Scott M. Graffius, AgileScrumGuide.com. All rights reserved. This material may not be published, broadcast, rewritten or redistributed without the express written permission of Scott M. Graffius/AgileScrumGuide.com.
'Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions' is Required Reading for Course in Master of Information Technology and Systems Program
04 March 2024
Agile Workflows
The Victorian Institute of Technology — a registered, accredited, and internationally recognized institution of higher learning in Australia — includes Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions as required reading for the MITS5508 course in their Master of Information Technology and Systems program.
About Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions
With clear and easy to follow information, Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions (Scott M. Graffius, Author; Chris Hare and Colin Giffen, Technical Editors) helps the reader:
- Implement and use the most popular agile framework―Scrum;
- Deliver products in short cycles with rapid adaptation to change, fast time-to-market, and continuous improvement; and
- Support innovation and drive competitive advantage.
Hailed by Literary Titan as “the book highlights the versatility of Scrum beautifully” and the winner of 17 first place awards, the book is available in paperback and ebook/Kindle formats worldwide. Order your book today:
🇦🇺 Australia https://bit.ly/amzn-au
🇧🇷 Brazil https://bit.ly/amzn-br
🇨🇦 Canada https://bit.ly/az-canada
🇨🇿 Czech Republic https://bit.ly/asg-bks
🇩🇰 Denmark https://bit.ly/asg-bd
🇫🇮 Finland https://bit.ly/asg-bks
🇩🇪 Germany https://bit.ly/amz-de
🇬🇷 Greece https://bit.ly/asg-bks
🇭🇺 Hungary https://bit.ly/asg-bks
🇮🇳 India https://bit.ly/amz-in
🇮🇪 Ireland https://bit.ly/amz-uk
🇯🇵 Japan https://bit.ly/amz-jp
🇱🇺 Luxembourg https://bit.ly/asg-bks
🇲🇽 Mexico https://bit.ly/amz-mx
🇲🇨 Monaco https://bit.ly/asg-bks
🇳🇱 Netherlands https://bit.ly/amz-nl
🇳🇿 New Zealand https://bit.ly/asg-fpnd
🇪🇸 Spain https://bit.ly/amz-es
🇸🇪 Sweden https://bit.ly/adl-se
🇦🇪 UAE https://bit.ly/asg-ae
🇬🇧 United Kingdom https://bit.ly/amz-uk
🇺🇸 United States https://bit.ly/scrumone
🌏 More countries https://bit.ly/world-agile
About the MITS5508 Agile Methodology Course
The MITS5508 - Agile Methodology course in the Master of Information Technology and Systems program is described at https://www.vit.edu.au/masters as: “This unit introduces the concepts required for the construction of software solutions using agile methodologies. It discusses the nature, categories and the different software life cycle models used in agile software engineering. The unit elaborates various agile aspects in phases such as requirements engineering, management, design, modeling development, testing and continuous delivery. The unit discusses ‘Agile’ engineering practices to foster collaboration, feedback, and continuous improvement for producing business value.”
Prescribed texts (required reading) for the course includes three titles:
- Bishop, D. (2019). Metagility: Managing Agile Development for Competitive Advantage. Plantation, Florida, United States: J. Ross Publishing.
- Flewelling, P. (2018). The Agile Developer's Handbook. Birmingham, United Kingdom: Packt Publishing.
- Graffius, S. M. (2016). Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions. North Charleston, South Carolina, United States: CreateSpace.
About the Victorian Institute of Technology
The Victorian Institute of Technology (VIT) is a registered, accredited, and internationally recognized institution of higher learning with eight campuses in Australia. It offers a Master of Information Technology and Systems (MITS), Master of Business Administration (MBA), and other programs. VIT is committed to providing students with the knowledge, skills, and abilities to become creative and self-motivated professionals with specialist knowledge and skills for their chosen careers. Visit https://www.vit.edu.au to learn more.
About Scott M. Graffius
Scott M. Graffius, PMP, SA, CSP-SM, CSP-PO, CSM, CSPO, ITIL, LSSGB is an agile project management practitioner, consultant, multi-award-winning author, and international keynote speaker. He is the Founder of Exceptional PPM and PMO Solutions™ and subsidiary Exceptional Agility™. He has generated over $1.9 billion of business value in aggregate for Global Fortune 500 businesses and other organizations he has served. Graffius and content from his books (Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions and Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change), talks, workshops, and more have been featured and used by businesses, professional associations, governments, and universities. Examples include Microsoft, Oracle, Broadcom, Cisco, Gartner, Project Management Institute, IEEE, Qantas, National Academy of Sciences, United States Department of Energy, New Zealand Ministry of Education, Yale University, Tufts University, and others. He has delighted audiences with dynamic and engaging talks and workshops on agile, project management, and technology leadership at 89 conferences and other events across 25 countries.
Connect with Scott on:
About Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions
Shifting customer needs are common in today's marketplace. Businesses must be adaptive and responsive to change while delivering an exceptional customer experience to be competitive.
There are a variety of frameworks supporting the development of products and services, and most approaches fall into one of two broad categories: traditional or agile. Traditional practices such as waterfall engage sequential development, while agile involves iterative and incremental deliverables. Organizations are increasingly embracing agile to manage projects, and best meet their business needs of rapid response to change, fast delivery speed, and more.
With clear and easy to follow step-by-step instructions, Scott M. Graffius's award-winning Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions helps the reader:
- Implement and use the most popular agile framework―Scrum;
- Deliver products in short cycles with rapid adaptation to change, fast time-to-market, and continuous improvement; and
- Support innovation and drive competitive advantage.
Hailed by Literary Titan as “the book highlights the versatility of Scrum beautifully.”
Winner of 17 first place awards.
Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions is available in paperback and ebook/Kindle worldwide. Some links by country follow.
- 🇦🇺 Australia
- 🇦🇹 Austria
- 🇧🇪 Belgium
- 🇧🇷 Brazil
- 🇨🇦 Canada
- 🇨🇿 Czech Republic
- 🇩🇰 Denmark
- 🇫🇮 Finland
- 🇫🇷 France
- 🇩🇪 Germany
- 🇬🇷 Greece
- 🇭🇺 Hungary
- 🇮🇳 India
- 🇮🇪 Ireland
- 🇮🇱 Israel
- 🇮🇹 Italy
- 🇯🇵 Japan
- 🇱🇺 Luxembourg
- 🇲🇽 Mexico
- 🇳🇱 Netherlands
- 🇳🇿 New Zealand
- 🇳🇴 Norway
- 🇪🇸 Spain
- 🇸🇪 Sweden
- 🇨🇭 Switzerland
- 🇦🇪 UAE
- 🇬🇧 United Kingdom
- 🇺🇸 United States
- 🌏 More countries
About Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change
Thriving in today's marketplace frequently depends on making a transformation to become more agile. Those successful in the transition enjoy faster delivery speed and ROI, higher satisfaction, continuous improvement, and additional benefits.
Based on actual events, Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change provides a quick (60-90 minute) read about a successful agile transformation at a multinational entertainment and media company, told from the author's perspective as an agile coach.
The award-winning book by Scott M. Graffius is available in paperback and ebook/Kindle worldwide. Some links by country follow.
- 🇦🇺 Australia
- 🇦🇹 Austria
- 🇧🇷 Brazil
- 🇨🇦 Canada
- 🇨🇿 Czech Republic
- 🇩🇰 Denmark
- 🇫🇮 Finland
- 🇫🇷 France
- 🇩🇪 Germany
- 🇬🇷 Greece
- 🇮🇳 India
- 🇮🇪 Ireland
- 🇯🇵 Japan
- 🇱🇺 Luxembourg
- 🇲🇽 Mexico
- 🇳🇱 Netherlands
- 🇳🇿 New Zealand
- 🇪🇸 Spain
- 🇸🇪 Sweden
- 🇨🇭 Switzerland
- 🇦🇪 United Arab Emirates
- 🇬🇧 United Kingdom
- 🇺🇸 United States
- 🌏 More countries
Let's Connect
Connect with AgileScrumGuide.com on:
The short link for this article is: https://bit.ly/mits5508
© Copyright 2024 Scott M. Graffius, AgileScrumGuide.com. All rights reserved. This material may not be published, broadcast, rewritten or redistributed without the express written permission of Scott M. Graffius/AgileScrumGuide.com.
The Sound of Innovation: Digital Transformation Told Through a Story About Apple Music
15 October 2024
Agile Workflows
Digital Transformation
First covered by Scott M. Graffius in 2017¹, this article provides a refreshed and expanded coverage of digital transformation. It features Apple Music and reports key steps, business benefits, and how agile can help deliver results quickly.
Digital transformation is about leveraging data and connectivity to change how the business competes and adds value. Leaders who don’t seize this opportunity will see their organization's business value erode.
Digital transformation involves three key steps:
- Convert data to insight. Collect, analyze, and make sense of data.
- Impart insight to action. Leverage the insight as an action within a business process or other application.
- Convert action to outcome. Invent new or reinvent existing business processes or models, creating a stronger value proposition.
Next, the three key points will be told in a story involving Apple Music. In this section, the author takes some creative liberties, providing an imaginative narrative on aspects of Apple Music in the story.
1. Convert Data to Insight
Think about data as raw material. It’s abundant and surrounds us in every corner of the digital world. However, data itself is meaningless until we shape it into something valuable. Picture Apple Music. It’s not just a streaming platform; it’s an engine of understanding. Millions of users interact with it daily, generating considerable data—what customers listen to, when, how often, and in what context.
Simply listing the numbers is easy. But Apple’s ability to take those numbers and extract a story sets it apart. Recently, the platform noticed an emerging trend—users in certain regions were gravitating toward playlists that combined the energy of hip-hop with the soul of country music. Apple wasn’t pushing it; it’s something the data indicated. The insight? People wanted to explore new, exciting combinations. By converting data to insight, Apple unlocked the possibility of giving people something they didn’t even know they wanted.
2. Impart Insight to Action
Insights are powerful, but their value is only realized when implemented. At Apple Music, insights aren't just theoretical—they’re the fuel that drives the entire experience. Once Apple understood that its listeners were craving a blend of genres like hip-hop and country, it didn’t stop at that realization. It transformed that insight into action.
Apple Music used this discovery to create curated playlists like 'Hip-Hop Meets Country.' But it didn’t stop there. By integrating this insight into the recommendation engine, it began offering personalized mixes deeper than surface-level tastes. Now, when a listener opens the app, it’s as if Apple Music has anticipated their mood and vibe, and it offers them a playlist that feels like it was made just for them. Insight, when applied to action, transforms a passive experience into something that feels intuitive, almost magical. That’s the kind of experience that Apple is after.
3. Convert Action to Outcome
Action, however, is just the bridge. The final step in this transformation is turning that action into real outcomes. Let’s stay with the Apple Music example. By continuously analyzing user preferences and using those insights to evolve offerings, Apple creates a deeper connection with the listener. The results are tangible. Listeners spend more time on the platform, they engage more with playlists, and they discover artists they might never have encountered otherwise.
But beyond just engagement, there’s a greater outcome at play—customer loyalty. People don’t just use Apple Music; they feel like it understands them. That’s the outcome of translating insight into action, and then nurturing it until it becomes a better product. With every new feature and update, Apple reinforces that value. When done right, Apple Music is not just creating playlists; it’s building relationships, trust, and ultimately, legacy.
Digital transformation can result in significant benefits including one or more of the following:
- Enhanced customer experience and loyalty
- Innovation and improved competitive advantage
- Achieve faster return on investment (ROI)
- Better products/services
- Faster time-to-market
- Reduced waste
- Cost reduction
- Increased profit margins
- Secure and expand market share
- Enhanced operational agility
Digital transformation is about revolutionizing the way business is done, and an agile approach can help teams adapt and deliver value quickly. That supports innovation and success in a rapidly evolving world.
Interested in developing and delivering products and services in short cycles with rapid adaptation to change, fast time-to-market, and continuous improvement—which supports innovation and drives competitive advantage? Get the award-winning Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions.
About Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions
Shifting customer needs are common in today's marketplace. Businesses must be adaptive and responsive to change while delivering an exceptional customer experience to be competitive.
There are a variety of frameworks supporting the development of products and services, and most approaches fall into one of two broad categories: traditional or agile. Traditional practices such as waterfall engage sequential development, while agile involves iterative and incremental deliverables. Organizations are increasingly embracing agile to manage projects, and best meet their business needs of rapid response to change, fast delivery speed, and more.
With clear and easy to follow step-by-step instructions, Scott M. Graffius's award-winning Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions helps the reader:
- Implement and use the most popular agile framework―Scrum;
- Deliver products in short cycles with rapid adaptation to change, fast time-to-market, and continuous improvement; and
- Support innovation and drive competitive advantage.
Hailed by Literary Titan as “the book highlights the versatility of Scrum beautifully.”
Winner of 17 first place awards.
Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions is available in paperback and ebook/Kindle worldwide.
Order your book today!
- 🇦🇺 Australia
- 🇦🇹 Austria
- 🇧🇪 Belgium
- 🇧🇷 Brazil
- 🇨🇦 Canada
- 🇨🇿 Czech Republic
- 🇩🇰 Denmark
- 🇫🇮 Finland
- 🇫🇷 France
- 🇩🇪 Germany
- 🇬🇷 Greece
- 🇭🇺 Hungary
- 🇮🇳 India
- 🇮🇪 Ireland
- 🇮🇱 Israel
- 🇮🇹 Italy
- 🇯🇵 Japan
- 🇱🇺 Luxembourg
- 🇲🇽 Mexico
- 🇳🇱 Netherlands
- 🇳🇿 New Zealand
- 🇳🇴 Norway
- 🇪🇸 Spain
- 🇸🇪 Sweden
- 🇨🇭 Switzerland
- 🇦🇪 UAE
- 🇬🇧 United Kingdom
- 🇺🇸 United States
- 🌏 More countries
About Scott M. Graffius
Scott M. Graffius is a global leader in agile project management, an expert on teamwork tradecraft, an authority on temporal dynamics on social media platforms, a creator, a consultant and contractor, a trainer, a researcher, an award-winning author (Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions and Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change), and an international public speaker.
Visit ScottGraffius.com to learn more about Scott.
Footnotes
¹ Graffius, Scott M. (2017, October 3). 7 Business Benefits of Digital Transformation and How Agile Can Help Deliver Results Quickly. ScottGraffius.com. Available at: https://scottgraffius.com/blog/files/7-Business-Benefits-of-Digital-Transformation-and-How-Agile-Can-Help-Deliver-Results-Quickly.html.
Bibliography/References
- Apple (2015, June 8). Introducing Apple Music — All The Ways You Love Music. All in One Place. Available at: https://www.apple.com/newsroom/2015/06/08Introducing-Apple-Music-All-The-Ways-You-Love-Music-All-in-One-Place-/.
- Davenport, Thomas H., & Redman, Thomas C. (2020, May 21). Digital Transformation Comes Down to Talent in 4 Key Areas. Harvard Business Review. Available at: https://hbr.org/2020/05/digital-transformation-comes-down-to-talent-in-4-key-areas.
- Exceptional Agility (2023, April 10). What's the Future of Agile? Available at: https://exceptionalagility.com/blog/files/the-future.html.
- Exceptional PPM and PMO Solutions (2024, January 5). Leverage the Phases of Team Development -- Forming, Storming, Norming, Performing, and Adjourning -- to Help Your Teams be Happier and More Productive: 2024 Update. Available at: https://www.exceptional-pmo.com/blog/files/team-development-2024.html.
- Graffius, Scott M. (2024, May 3). Leverage Agile and AI to Innovate at the Speed of Light [Workshop]. Session delivered at a private/corporate event in Dubai, United Arab Emirates. DOI: 10.13140/RG.2.2.30790.48960.
- Graffius, Scott M. (2023, June 29). What Successful AI Teams Have in Common [Presentation]. Talk delivered at Conf42 Quantum Computing 2023 Conference. DOI: 10.13140/RG.2.2.29382.45120.
- Graffius, Scott M. (2023, May 1). Fueling the Development of Innovative and Life-Changing AI Solutions [Presentation]. Talk delivered to an audience of Technology professionals (including Data Scientists, Machine Learning Engineers, Data Engineers, AI Researchers, Project Managers, Business Analysts, UX Designers, Software Developers, Cloud Architects, Data Privacy and Security Specialists, and others involved or interested in AI) at a private event in Mountain View, California, United States. DOI: 10.13140/RG.2.2.27956.73601.
- Graffius, Scott M. (2019). Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change. Scotts Valley, CA: CreateSpace.
- Graffius, Scott M. (2018, October 18). Agile Scrum Helps Innovators, Disruptors, and Entrepreneurs Develop and Deliver Products at Astounding Speed Which Drives Competitive Advantage [Presentation]. Talk delivered at Techstars Startup Week Conference. DOI: 10.13140/RG.2.2.25009.12647.
- Graffius, Scott M. (2017, October 3). 7 Business Benefits of Digital Transformation and How Agile Can Help Deliver Results Quickly. ScottGraffius.com. Available at: https://scottgraffius.com/blog/files/7-Business-Benefits-of-Digital-Transformation-and-How-Agile-Can-Help-Deliver-Results-Quickly.html.
- Graffius, Scott M. (2016). Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions. North Charleston, SC: CreateSpace.
- Kerzner, Harold (2022). Innovation Project Management: Methods, Case Studies, and Tools for Managing Innovation Projects (Second Edition). Hoboken, New Jersey: John Wiley & Sons, Inc.
- Kraus, S., Durst, S., Ferreira J. J., Veiga, P., Kailer, N., & Weinmann, A. (2022). Digital transformation in business and management research: An overview of the current status quo. International Journal of Information Management, 63 (4): 1-18. DOI: 10.1016/j.ijinfomgt.2021.102466.
- Lamarre, E., Chheda, S., Riba, M., Genest, V., & Nizam, A. (2023). The Value of Digital Transformation. Harvard Business Review. Available at: https://hbr.org/2023/07/the-value-of-digital-transformation.
- Morsa, Luigi (2022, July 7). Agile. Creativity. Innovation. International Institute for Learning. Available at: https://blog.iil.com/agile-creativity-innovation/.
- Nadkarni, S., & Prügl, R. (2021). Digital Transformation: A Review, Synthesis, and Opportunities for Future Research. Management Review Quarterly, 71: 233-341. DOI: 10.1007/s11301-020-00185-7.
- Vial, G. (2019). Understanding digital transformation: A review and a research agenda, The Journal of Strategic Information Systems, 28 (2): 118-144. DOI: 10.1016/J.JSIS.2019.01.003.
How to Cite This Article
Graffius, Scott M. (2024, October 15). The Sound of Innovation: Digital Transformation Told Through a Story About Apple Music. AgileScrumGuide.com. Available at: https://agilescrumguide.com/blog/files/digital-transformation-featuring-apple-music.html. DOI: 10.13140/RG.2.2.27718.28489.
Content Acknowledgements
Apple and Apple Music names are the property of Apple, Inc.
Copyright
Copyright © Scott M. Graffius. All rights reserved.
Content on this site—including text, images, videos, and data—may not be used for training or input into any artificial intelligence, machine learning, or automatized learning systems, or published, broadcast, rewritten, or redistributed without the express written permission of Scott M. Graffius.